Digital Marketing Tips for a Successful SaaS Marketing Campaign The digital marketing industry has been growing rapidly in recent years, but that doesn’t mean that companies are using their resources wisely. Digital marketing campaigns can be especially difficult to manage because you’re simultaneously focusing on building your brand and generating leads for your SaaS product....
7 Reasons Intelligent Supply Chain Leaders Need to Embrace Digital Marketing
Businesses’ brand awareness and reputation management are only as strong as their supply chain network allow them to be. Supply chain leaders in the Federal, Defense, and Aerospace industries must work to proactively shape their organization’s digital vision and strategy and ensure the supply chain operating model can deliver on both. Digital marketing advances now...
What is Facebook PIXEL Tracking?
Facebook recently announced that it’s rolling out Facebook PIXEL Tracking, which allows websites to track users’ activities even after they leave Facebook and visit other websites. What exactly does this mean? Do you need to be concerned as a Facebook user? Let’s look at how this will affect your Facebook life and how it might...
A Beginner’s Guide to Push Marketing and Engaging Users
Facebook is known as the premier platform for push marketing, and it’s not hard to see why. With more than 1 billion users, the social network can provide an unparalleled chance to promote your product or service to thousands or even millions of people, provided you’re willing to invest time and effort into developing your...